/* ===========================================================================
 * luperiq-pest.css — pestcontroller.org vertical marketing palette + layout
 *
 * Forest green + warm amber on warm off-white. Distinct from LuperIQ's blue
 * v2 palette. Self-contained — does NOT depend on luperiq-v2.css.
 * =========================================================================== */

:root {
  /* Palette A — Forest pro */
  --pc-primary:        #1B4332;
  --pc-primary-dark:   #0D2818;
  --pc-primary-light:  #2D5F47;
  --pc-accent:         #E07B00;
  --pc-accent-light:   #FFA53A;
  --pc-accent-dark:    #B85F00;

  --pc-bg:             #FAF8F4;
  --pc-bg-alt:         #F3EFE6;
  --pc-surface:        #FFFFFF;
  --pc-border:         #E8E5DC;
  --pc-border-strong:  #C9C4B5;

  --pc-text:           #1A1F1C;
  --pc-text-muted:     #5C645D;
  --pc-text-on-primary:#FFFFFF;
  --pc-text-on-accent: #FFFFFF;

  --pc-success:        #2E7D32;
  --pc-warning:        #ED6C02;
  --pc-error:          #C62828;

  --pc-radius:         8px;
  --pc-radius-lg:      16px;
  --pc-shadow:         0 2px 8px rgba(13, 40, 24, 0.08);
  --pc-shadow-lg:      0 8px 24px rgba(13, 40, 24, 0.12);

  --pc-container:      1180px;
  --pc-font-stack:     'Inter', -apple-system, BlinkMacSystemFont, 'Segoe UI', Roboto, Helvetica, Arial, sans-serif;
}

* { box-sizing: border-box; }

html, body {
  margin: 0;
  padding: 0;
  font-family: var(--pc-font-stack);
  font-size: 16px;
  line-height: 1.55;
  color: var(--pc-text);
  background: var(--pc-bg);
  -webkit-font-smoothing: antialiased;
}

img { max-width: 100%; height: auto; display: block; }

a { color: var(--pc-primary); text-decoration: none; }
a:hover { color: var(--pc-primary-dark); text-decoration: underline; }

.pc-container {
  max-width: var(--pc-container);
  margin: 0 auto;
  padding: 0 24px;
}

/* ── NAV ─────────────────────────────────────────────────────────── */

.pc-nav {
  background: var(--pc-surface);
  border-bottom: 1px solid var(--pc-border);
  position: sticky;
  top: 0;
  z-index: 100;
  padding: 16px 0;
}

.pc-nav-inner {
  max-width: var(--pc-container);
  margin: 0 auto;
  padding: 0 24px;
  display: flex;
  align-items: center;
  justify-content: space-between;
  gap: 32px;
}

.pc-logo {
  font-size: 20px;
  font-weight: 800;
  color: var(--pc-primary);
  letter-spacing: -0.02em;
  display: flex;
  align-items: center;
  gap: 8px;
}

.pc-logo-mark {
  width: 32px;
  height: 32px;
  background: var(--pc-primary);
  border-radius: 6px;
  display: inline-flex;
  align-items: center;
  justify-content: center;
  color: var(--pc-accent-light);
  font-weight: 900;
  font-size: 18px;
}

.pc-nav-links {
  display: flex;
  gap: 28px;
  align-items: center;
  flex: 1;
  justify-content: center;
}

.pc-nav-links a {
  color: var(--pc-text);
  font-weight: 500;
  font-size: 15px;
}

.pc-nav-links a:hover {
  color: var(--pc-primary);
  text-decoration: none;
}

.pc-nav-right {
  display: flex;
  gap: 12px;
  align-items: center;
}

.pc-nav-right a:first-child {
  color: var(--pc-text);
  font-weight: 500;
  font-size: 15px;
  padding: 8px 12px;
}

/* ── BUTTONS ─────────────────────────────────────────────────────── */

.pc-btn {
  display: inline-flex;
  align-items: center;
  gap: 8px;
  padding: 12px 22px;
  border-radius: var(--pc-radius);
  font-weight: 600;
  font-size: 15px;
  text-decoration: none;
  border: 1px solid transparent;
  transition: all 0.15s ease;
  cursor: pointer;
}

.pc-btn-primary {
  background: var(--pc-accent);
  color: var(--pc-text-on-accent);
}

.pc-btn-primary:hover {
  background: var(--pc-accent-dark);
  color: var(--pc-text-on-accent);
  text-decoration: none;
  transform: translateY(-1px);
  box-shadow: var(--pc-shadow);
}

.pc-btn-secondary {
  background: transparent;
  color: var(--pc-primary);
  border-color: var(--pc-primary);
}

.pc-btn-secondary:hover {
  background: var(--pc-primary);
  color: var(--pc-text-on-primary);
  text-decoration: none;
}

.pc-btn-lg {
  padding: 16px 30px;
  font-size: 17px;
}

/* ── HERO ────────────────────────────────────────────────────────── */

.pc-hero {
  background: linear-gradient(135deg, var(--pc-primary) 0%, var(--pc-primary-dark) 100%);
  color: var(--pc-text-on-primary);
  padding: 80px 0 96px;
  position: relative;
  overflow: hidden;
}

.pc-hero::before {
  content: '';
  position: absolute;
  top: -50%;
  right: -10%;
  width: 60%;
  height: 200%;
  background: radial-gradient(circle, rgba(224, 123, 0, 0.18) 0%, transparent 60%);
  pointer-events: none;
}

.pc-hero-inner {
  max-width: var(--pc-container);
  margin: 0 auto;
  padding: 0 24px;
  position: relative;
  z-index: 1;
}

.pc-hero-eyebrow {
  display: inline-block;
  background: rgba(255, 165, 58, 0.18);
  color: var(--pc-accent-light);
  padding: 6px 14px;
  border-radius: 999px;
  font-size: 13px;
  font-weight: 600;
  letter-spacing: 0.02em;
  margin-bottom: 24px;
  border: 1px solid rgba(255, 165, 58, 0.3);
}

.pc-hero h1 {
  font-size: clamp(36px, 5.5vw, 60px);
  line-height: 1.05;
  margin: 0 0 24px;
  font-weight: 800;
  letter-spacing: -0.025em;
  max-width: 14ch;
}

.pc-hero-sub {
  font-size: clamp(17px, 2vw, 20px);
  line-height: 1.5;
  margin: 0 0 36px;
  max-width: 56ch;
  color: rgba(255, 255, 255, 0.86);
}

.pc-hero-ctas {
  display: flex;
  gap: 14px;
  flex-wrap: wrap;
}

.pc-hero-ctas .pc-btn-secondary {
  background: transparent;
  color: var(--pc-text-on-primary);
  border-color: rgba(255, 255, 255, 0.4);
}

.pc-hero-ctas .pc-btn-secondary:hover {
  background: rgba(255, 255, 255, 0.1);
  border-color: var(--pc-text-on-primary);
  color: var(--pc-text-on-primary);
}

/* ── TRUST STRIP ──────────────────────────────────────────────────── */

.pc-trust {
  background: var(--pc-surface);
  border-bottom: 1px solid var(--pc-border);
  padding: 24px 0;
}

.pc-trust-inner {
  max-width: var(--pc-container);
  margin: 0 auto;
  padding: 0 24px;
  display: flex;
  gap: 32px;
  align-items: center;
  justify-content: space-around;
  flex-wrap: wrap;
}

.pc-trust-item {
  display: flex;
  align-items: center;
  gap: 10px;
  color: var(--pc-text-muted);
  font-size: 14px;
  font-weight: 500;
}

.pc-trust-item strong {
  color: var(--pc-primary);
  font-weight: 700;
}

.pc-trust-icon {
  color: var(--pc-accent);
  font-size: 18px;
}

/* ── SECTIONS ────────────────────────────────────────────────────── */

.pc-section {
  padding: 80px 0;
}

.pc-section-alt {
  background: var(--pc-bg-alt);
}

.pc-section-dark {
  background: var(--pc-primary-dark);
  color: var(--pc-text-on-primary);
}

.pc-section-dark h2 { color: var(--pc-text-on-primary); }
.pc-section-dark .pc-section-sub { color: rgba(255, 255, 255, 0.78); }

.pc-section-head {
  text-align: center;
  margin-bottom: 56px;
  max-width: 760px;
  margin-left: auto;
  margin-right: auto;
}

.pc-section-eyebrow {
  display: inline-block;
  color: var(--pc-accent);
  font-size: 13px;
  font-weight: 700;
  letter-spacing: 0.08em;
  text-transform: uppercase;
  margin-bottom: 12px;
}

.pc-section h2 {
  font-size: clamp(28px, 4vw, 42px);
  line-height: 1.15;
  margin: 0 0 16px;
  font-weight: 800;
  letter-spacing: -0.02em;
  color: var(--pc-text);
}

.pc-section-sub {
  font-size: 18px;
  line-height: 1.55;
  color: var(--pc-text-muted);
  margin: 0;
}

/* ── PILLARS / FEATURE GRID ──────────────────────────────────────── */

.pc-pillars {
  display: grid;
  grid-template-columns: repeat(auto-fit, minmax(310px, 1fr));
  gap: 24px;
}

.pc-pillar {
  background: var(--pc-surface);
  border: 1px solid var(--pc-border);
  border-radius: var(--pc-radius-lg);
  padding: 32px 28px;
  transition: all 0.2s ease;
}

.pc-pillar:hover {
  transform: translateY(-2px);
  box-shadow: var(--pc-shadow-lg);
  border-color: var(--pc-primary-light);
}

.pc-pillar-icon {
  width: 48px;
  height: 48px;
  background: rgba(27, 67, 50, 0.08);
  border-radius: 12px;
  display: inline-flex;
  align-items: center;
  justify-content: center;
  font-size: 24px;
  color: var(--pc-primary);
  margin-bottom: 20px;
}

.pc-pillar h3 {
  font-size: 20px;
  margin: 0 0 12px;
  font-weight: 700;
  color: var(--pc-text);
  letter-spacing: -0.01em;
}

.pc-pillar p {
  margin: 0;
  color: var(--pc-text-muted);
  font-size: 15px;
  line-height: 1.55;
}

.pc-pillars-cta {
  text-align: center;
  margin-top: 48px;
}

/* ── HOW IT WORKS ────────────────────────────────────────────────── */

.pc-steps {
  display: grid;
  grid-template-columns: repeat(auto-fit, minmax(260px, 1fr));
  gap: 32px;
  counter-reset: pc-step;
}

.pc-step {
  position: relative;
  padding-left: 64px;
}

.pc-step::before {
  counter-increment: pc-step;
  content: counter(pc-step);
  position: absolute;
  left: 0;
  top: 0;
  width: 44px;
  height: 44px;
  background: var(--pc-accent);
  color: var(--pc-text-on-accent);
  border-radius: 50%;
  display: flex;
  align-items: center;
  justify-content: center;
  font-weight: 800;
  font-size: 20px;
  font-family: var(--pc-font-stack);
}

.pc-step h3 {
  font-size: 19px;
  margin: 6px 0 8px;
  font-weight: 700;
  color: var(--pc-text);
}

.pc-step p {
  margin: 0;
  color: var(--pc-text-muted);
  font-size: 15px;
}

/* ── PRICING ─────────────────────────────────────────────────────── */

.pc-pricing {
  display: grid;
  grid-template-columns: repeat(auto-fit, minmax(250px, 1fr));
  gap: 24px;
  align-items: stretch;
}

.pc-tier {
  background: var(--pc-surface);
  border: 1px solid var(--pc-border);
  border-radius: var(--pc-radius-lg);
  padding: 32px 26px;
  display: flex;
  flex-direction: column;
  position: relative;
}

.pc-tier-featured {
  border-color: var(--pc-primary);
  border-width: 2px;
  box-shadow: var(--pc-shadow-lg);
  transform: translateY(-6px);
}

.pc-tier-featured::before {
  content: 'Most pest pros pick this';
  position: absolute;
  top: -12px;
  left: 50%;
  transform: translateX(-50%);
  background: var(--pc-accent);
  color: var(--pc-text-on-accent);
  padding: 4px 14px;
  border-radius: 999px;
  font-size: 12px;
  font-weight: 700;
  letter-spacing: 0.02em;
  white-space: nowrap;
}

.pc-tier-name {
  font-size: 16px;
  font-weight: 700;
  color: var(--pc-primary);
  letter-spacing: 0.02em;
  text-transform: uppercase;
  margin-bottom: 8px;
}

.pc-tier-price {
  font-size: 42px;
  font-weight: 800;
  color: var(--pc-text);
  line-height: 1;
  margin-bottom: 4px;
  letter-spacing: -0.025em;
}

.pc-tier-price small {
  font-size: 16px;
  color: var(--pc-text-muted);
  font-weight: 500;
}

.pc-tier-blurb {
  color: var(--pc-text-muted);
  font-size: 14px;
  line-height: 1.5;
  margin: 8px 0 20px;
  min-height: 42px;
}

.pc-tier-includes {
  list-style: none;
  padding: 0;
  margin: 0 0 24px;
  flex: 1;
}

.pc-tier-includes li {
  padding: 6px 0 6px 26px;
  position: relative;
  font-size: 14px;
  color: var(--pc-text);
}

.pc-tier-includes li::before {
  content: '✓';
  position: absolute;
  left: 0;
  color: var(--pc-success);
  font-weight: 800;
}

.pc-tier .pc-btn {
  width: 100%;
  justify-content: center;
}

/* ── FAQ ─────────────────────────────────────────────────────────── */

.pc-faq {
  max-width: 800px;
  margin: 0 auto;
}

.pc-faq-item {
  background: var(--pc-surface);
  border: 1px solid var(--pc-border);
  border-radius: var(--pc-radius);
  margin-bottom: 12px;
  padding: 22px 26px;
}

.pc-faq-item h4 {
  margin: 0 0 8px;
  font-size: 17px;
  font-weight: 700;
  color: var(--pc-text);
}

.pc-faq-item p {
  margin: 0;
  color: var(--pc-text-muted);
  font-size: 15px;
  line-height: 1.55;
}

/* ── FINAL CTA ────────────────────────────────────────────────────── */

.pc-final-cta {
  background: linear-gradient(135deg, var(--pc-accent) 0%, var(--pc-accent-dark) 100%);
  color: var(--pc-text-on-accent);
  padding: 72px 0;
  text-align: center;
}

.pc-final-cta h2 {
  font-size: clamp(28px, 4vw, 44px);
  margin: 0 0 14px;
  color: var(--pc-text-on-accent);
  font-weight: 800;
}

.pc-final-cta p {
  font-size: 18px;
  margin: 0 0 30px;
  color: rgba(255, 255, 255, 0.92);
}

.pc-final-cta .pc-btn-primary {
  background: var(--pc-surface);
  color: var(--pc-primary);
}

.pc-final-cta .pc-btn-primary:hover {
  background: var(--pc-bg);
  color: var(--pc-primary-dark);
}

/* ── FOOTER ──────────────────────────────────────────────────────── */

.pc-footer {
  background: var(--pc-primary-dark);
  color: rgba(255, 255, 255, 0.7);
  padding: 48px 0 32px;
  font-size: 14px;
}

.pc-footer a {
  color: rgba(255, 255, 255, 0.85);
}

.pc-footer-inner {
  max-width: var(--pc-container);
  margin: 0 auto;
  padding: 0 24px;
  display: grid;
  grid-template-columns: 2fr 1fr 1fr 1fr;
  gap: 32px;
}

.pc-footer-brand h4 {
  color: var(--pc-text-on-primary);
  margin: 0 0 8px;
  font-size: 18px;
  font-weight: 800;
}

.pc-footer-col h5 {
  color: var(--pc-text-on-primary);
  margin: 0 0 12px;
  font-size: 14px;
  font-weight: 700;
  text-transform: uppercase;
  letter-spacing: 0.05em;
}

.pc-footer-col ul {
  list-style: none;
  padding: 0;
  margin: 0;
}

.pc-footer-col li {
  margin-bottom: 8px;
}

.pc-footer-bottom {
  max-width: var(--pc-container);
  margin: 32px auto 0;
  padding: 24px 24px 0;
  border-top: 1px solid rgba(255, 255, 255, 0.15);
  text-align: center;
  font-size: 13px;
  color: rgba(255, 255, 255, 0.5);
}

/* ── DEEP-DIVE features page extras ──────────────────────────────── */

.pc-feature-group {
  margin-bottom: 64px;
}

.pc-feature-group h2 {
  color: var(--pc-primary);
  border-bottom: 2px solid var(--pc-border);
  padding-bottom: 12px;
  margin-bottom: 24px;
}

.pc-feature-list {
  display: grid;
  grid-template-columns: repeat(auto-fit, minmax(280px, 1fr));
  gap: 20px;
}

.pc-feature-card {
  background: var(--pc-surface);
  border: 1px solid var(--pc-border);
  border-radius: var(--pc-radius);
  padding: 20px;
}

.pc-feature-card h4 {
  margin: 0 0 6px;
  font-size: 16px;
  font-weight: 700;
  color: var(--pc-text);
}

.pc-feature-card p {
  margin: 0;
  font-size: 14px;
  color: var(--pc-text-muted);
  line-height: 1.5;
}

.pc-feature-badge {
  display: inline-block;
  background: rgba(224, 123, 0, 0.12);
  color: var(--pc-accent-dark);
  padding: 2px 8px;
  border-radius: 4px;
  font-size: 11px;
  font-weight: 700;
  margin-left: 6px;
  text-transform: uppercase;
  letter-spacing: 0.04em;
}

/* ── CUSTOMER WALL OVERRIDE ──────────────────────────────────────── */

.pc-social-proof {
  text-align: center;
}

.pc-social-proof .v2-customer-wall,
.pc-social-proof .customer-wall {
  background: transparent;
}

.pc-social-proof-note {
  margin-top: 20px;
  font-size: 13px;
  color: var(--pc-text-muted);
  font-style: italic;
}

/* ── RESPONSIVE ──────────────────────────────────────────────────── */

@media (max-width: 768px) {
  .pc-nav-links { display: none; }
  .pc-nav-inner { gap: 16px; }
  .pc-section { padding: 56px 0; }
  .pc-hero { padding: 56px 0 64px; }
  .pc-tier-featured { transform: none; }
  .pc-footer-inner { grid-template-columns: 1fr; }
  .pc-trust-inner { gap: 16px; justify-content: flex-start; }
}